British racing driver and this year’s Rolex24 winner Toby Sowery, whose career spans INDYCAR and top-level international endurance racing, has announced a new partnership with Humane Society for Hamilton Country, marking the first time the organisation has partnered with a professional motorsport driver.
The partnership will see Toby use his platform within motorsport to help raise awareness of the fantastic work the Humane Society for Hamilton County do, while supporting selected fundraising initiatives, events and campaigns throughout the year.
As part of the collaboration, Toby will help amplify animals looking for homes through his digital channels, alongside providing merchandise and experiences that can be used to support fundraising and auction activity.
The partnership also creates opportunities to bring the worlds of motorsport and animal welfare together, introducing the Humane Society and its mission to new audiences both within Indiana and beyond.
Toby said:
“I have always believed that if you have a platform, however big or small, you should try to use it to do something positive. The work Humane Society for Hamilton County does is incredible, and I am really pleased to be able to support them.
There are so many animals simply waiting for someone to give them a chance. If being involved can help raise awareness, generate some additional support or ultimately help more of them find homes, then that means something.
This year, every member of my core management team lost a special friend and so this partnership feels like something to honour Nero, Archie and Boing”
Jennifer Dant, Corporate Sponsorships and Events Manager said:
“We are excited to partner with Toby to bring awareness to the hundreds of dogs and cats in our care. As one of the only truly no-kill shelters in Indiana, awareness is essential to helping us find forever homes for the thousands of Hamilton County animals who come to us unwanted or in a critical condition”
The partnership forms part of Toby’s wider commitment to creating positive impact beyond competition. Using motorsport as a platform to build meaningful relationships and support organisations within the communities in which he races and works.
You can help support Humane Society for Hamilton County by using this link www.hamiltonhumane.com/toby-sowerys-giving-page
Further initiatives involving Toby and Humane Society for Hamilton County will be announced throughout the partnership.
About the Humane Society for Hamilton County
HSHC is a non-profit 501(c)(3) charitable organisation. It is not a United Way Agency and is not affiliated with any other animal welfare group in the United States. The mission of the Humane Society for Hamilton County (HSHC) is “Saving Lives. Educating Communities. Completing Families” HSHC serves as both the animal control facility and Humane Society for Hamilton County, and as such, receives partial funding (approximately 22%) from Hamilton County to fund the first seven days of an animals basic care. The majority of HSHC’s annual operating budget is funded by individual donations. HSHC is one of the only open-admission, truly ‘No Kill” organisation in the United States in that it does not euthanise animals for time, space, treatable injuries, illnesses, or rehabilitatable behaviour issues, regardless of age, breed, disability or special needs. For more information visit www.hamiltonhumane.com


